A Covert Online Tracking Technique

A term you may or may not have heard of is used to collect data about software and device settings through the browsers of users using the Internet. That’s browser device fingerprinting.

When you visit any website, the browser is programmed to have to provide a certain amount of information to the server, so that you can access the website you want. This information can include location, time zone, what hardware is being used, what software versions are being used, what language is being used, and more. All this information creates a unique combination called a “fingerprint”.

The fingerprint is very important for every site, because it determines the user experience of the user and to ensure better and better content of the site.

In addition, fingerprinting also provides adequate security, as devices associated with suspicious activities can be tracked. These can be various scammers who create fake social media profiles, as well as botnets that use multiple devices to access online accounts. It is so effective in identifying fraudsters and makes it difficult for such internet users to hide what they are doing.

Device fingerprints are not stored as cookies on the user’s device, so they can be easily deleted or blocked, they are stored remotely, so they are very difficult to control.

There are many more modern techniques for taking fingerprints, which give even better results for safer protection against fraudsters.

If you want to know a lot more about this covert online tracking technique, check out our browser device fingerprinting blog, where you can read a lot of useful information.